Beyond Basic Call Forwarding: Routing in Advertising & Design Agencies

Posted In | CRM | Help Desk | Calling Solution | Advertising, Design & Marketing Agencies

Call forwarding has been an essential tool for businesses all around the globe. It's a simple yet effective way to ensure no call goes unanswered, maintaining the flow of communication no matter where your team may be. But as industries evolve, so do their needs. Advertising and design agencies, in particular, require more than just basic call forwarding. They need advanced call routing to effectively manage their communication needs.

 

What is Advanced Call Routing?

Advanced call routing is a telephony feature that automatically directs incoming calls to the appropriate department, team member, or device based on pre-set criteria. This could be the time of day, the caller's location, the number dialed, or even the caller's language preference. Advanced call routing ensures that every call reaches the right person, at the right time, every time.

 

Why is Advanced Call Routing Important for Advertising and Design Agencies?

Advertising and design agencies are dynamic environments with various teams working on different projects simultaneously. Clients and collaborators may need to get in touch with specific people at different stages of a project. With advanced call routing, agencies can ensure that every call goes directly to the most relevant person, improving efficiency, responsiveness, and customer satisfaction.

 

Benefits of Advanced Call Routing for Advertising and Design Agencies

There are several advantages that advanced call routing can offer to advertising and design agencies. These include:
 

• Enhanced Customer Experience: By connecting callers to the most relevant person or department directly, agencies can address queries or concerns more effectively, leading to a better customer experience.
   

• Increased Efficiency: Advanced call routing eliminates the need for a receptionist or operator to manually route calls, saving time and improving overall efficiency.
   

• Flexible Working: With advanced call routing, calls can be directed to any device, including mobiles, allowing team members to work flexibly from any location.
   

• Improved Professionalism: Advanced call routing can give smaller agencies a big-business feel, with calls being handled in a professional and organized manner.

 

In today's fast-paced advertising and design industry, advanced call routing is no longer a luxury but a necessity. It enables agencies to manage their communications effectively, improve their customer service, and maintain a professional image. By moving beyond basic call forwarding and embracing advanced call routing, agencies can stay ahead in the competitive market.